Essays - Luis Cancilleri https://luiscancilleri.com/essays Notes on paid media, analytics and AI automation, written while doing the work. en Wed, 21 Oct 2026 00:00:00 GMT From 1 to 13,000 Impressions a Month: How I Got an Industrial Chemicals Site Into Google and AI Answers Without Ads https://luiscancilleri.com/tquim-seo-geo-content-engine https://luiscancilleri.com/tquim-seo-geo-content-engine Wed, 21 Oct 2026 00:00:00 GMT The SEO + GEO system behind tquim.com: AI-readable HTML, a weekly Claude Code routine that writes and ships articles, internal linking, and a blog run by Search Console data. With the real numbers. Los tres ajustes de GA4 que casi nadie activa https://luiscancilleri.com/google-signals-ga4 https://luiscancilleri.com/google-signals-ga4 Thu, 23 Jul 2026 00:00:00 GMT Google Signals, datos granulares de ubicación y dispositivo, y consentimiento de recogida de datos: tres interruptores de GA4 que vienen apagados por defecto y que casi ningún setup activa. Is Claude's New "Artifacts" a Replacement for Tableau and Power BI? https://luiscancilleri.com/claude-artifacts-tableau-powerbi https://luiscancilleri.com/claude-artifacts-tableau-powerbi Sat, 11 Jul 2026 00:00:00 GMT Taking a look at Claude Artifacts' use cases: databases, data visualization, GA4 — maybe a replacement for Tableau and Power BI? Are You Building a Content System or a Content Machine? https://luiscancilleri.com/content-system-vs-content-machine https://luiscancilleri.com/content-system-vs-content-machine Sat, 11 Jul 2026 00:00:00 GMT X just banned apps that reward users for AI-generated posting volume. The right reaction isn't panic. It's clarity.